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June 13, 2017
MBR Conference: Channel Execs Focus on Opportunities at Retail
Xxxxxx xxxxx xxxx xxxx xxxxx xxxxx moderated by MBR president Jerry Lynch
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Original Articles
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2018
October
Meredith’s Chuck Howell on The Evolution of ...
June
MBR 2018 Wrap-Up: Executives Underscore Need...
Kantar: Publications Can Offer Powerful Solu...
Magazine, Book Shopper Research Lays Groundw...
Common-Sense Lessons for Today’s Print Media
Channel Leaders Report Innovation, Determina...
Publishers Talk SIP, Bookazine Opportunities
‘Leveraging Everything’ Initiative Gathers M...
‘Leveraging Everything’ Initiative Gathers M...
Marketing Analytics Wiz Reveals Secrets to C...
April
New Front End Focus Study Quantifies Profita...
First Priorities: Reinventing Our Marketing ...
March
New MBR Retail Presentation: ‘What If We Lev...
2017
July
Newsstand Execs: It’s Time to Invest in Reta...
Men’s Health’s Bean on Covers, Print’s Uniqu...
June
Article Test
Achieving Relevance for Retail Success
Books Going Strong, Even In Fragmented Retai...
New SuperStudy: Magazines, Books Yield Stron...
New Mainline Study Reveals ‘Huge’ Sales Oppo...
MBR Conference: Getting Attention in Today’s...
MBR Conference: Channel Execs Focus on Oppor...
MBR Conference: Achieving Relevance For Reta...
MBR Conference: Getting Attention in Today’s...
JOHN RAND CONF ARTICLE
May
How MBR’s Tech Services Reduce the Industry’...
2016
June
Retailers, Channel Partners Discuss What Mov...
Research: Millennials Often Prefer Reading P...
Print (And Digital) Books Are Doing Just Fin...
Kantar Exec: Magazines Well-Positioned To Pa...
Magazine Bright Spots at Retail: May Shows P...
Magazine Media Executives Propose Innovative...
COVERS BEST PRACTICES
PBAA, IPDA Agree to Merge into Magazines and...
2015
November
Fighting Back With Facts
September
IPDA Research Delves Magazine Buying Dynamic...
IPDA Magazine Survey 2015
June
Day One Takeaways: Wrap-Up Session
5 Things to Know About Newsstand Buyers' Eco...
How Magazines Understand and Engage Consumer...
How National Geographic Leverages Social Med...
Finding Opportunities in Retail's Transforma...
March
Willard Bishop SuperStudy
Willard Bishop SuperStudy 2014: Magazines De...
February
John Cowley Q&A, 2.26.15
2014
December
The Underlying Strength Revealed By Disrupti...
June
Innovating at Retail: Recent Tests and Succe...
2018 Retail Conference
MBR 2018 Wrap-Up
Magazine, Book Shopper Research Lays Groundwork
Common-Sense Lessons for Today’s Print Media
Channel Leaders Report Innovation, Determination, Progress at Retail
Publishers Talk SIP, Bookazine Opportunities
Leveraging Everything, Part 1
Leveraging Everything, Part 2
Marketing Analytics Wiz Reveals Secrets
2018 Articles
New Front End Focus Study Quantifies Profitability of Magazines, Other Power Categories
First Priorities: Let’s Focus On Reinventing Our Marketing Approach
What If We Leveraged Everything
2017 Retail Conference
Newsstand Execs: It’s Time to Invest in Retail Partnership-Building
Men’s Health’s Bean on Covers, Print’s Unique Value
Achieving Relevance for Retail Success
Books Going Strong, Even in Fragmented Retail Environment
New SuperStudy: Magazines, Books Yield Strong Retail Profitability
Channel Executives Focus on New Retail Opportunities
Getting Attention in Today’s Retail World
Mainline Study Finds ‘Huge’ Sales Opportunities
2016 Retail Conference
PBAA, IPDA Agree to Merge
Magazine Media Executives Propose Innovative Disruption at Retail
Magazine Bright Spots at Retail
Best Practices for Powerful Newsstand Covers
Kantar Exec: Magazines Well-Positioned To Partner On Retail Solutions
Print (And Digital) Books Are Doing Just Fine, Thank You
Retailers, Channel Partners Discuss What Moves the Needle
Research: Millennials Often Prefer Reading Print Vs. Screens
Nov. 30, 2015
Fighting Back With Facts
2015 Retail Conference
5 Things to Know About Newsstand Buyers' Economic Prospects
How Magazines Engage and Turn Consumers Into Buyers
How National Geo Leverages Social Media
Takeaways from Day One of Conference
Finding Opportunities in Retail's Transformation
Sept. 9, 2015
IPDA Magazine Study, Article Summary
March 9, 2015
Willard Bishop SuperStudy 2014
February 26, 2015
John Cowley Q&A
December 17, 2014
The Underlying Strength Revealed By Disruption
June 17, 2014
Innovating at Retail: Recent Tests and Success Stories