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June 13, 2017
 

MBR Conference: Achieving Relevance For Retail Success

Xxxxx xxxxxx xxxxx xxxxx xxxxxx, pointed out Michael Sansolo, director, North & Latin America’s Coca-Cola Retailing Research Councils, during MBR’s 2017 Retail Conference. XXXX XXXXX
 

 
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IPDA Daily Publishing & Retail News
 
Original Articles
 
2018 Retail Conference
  Common-Sense Lessons for Today’s Print Media
 
  Channel Leaders Report Innovation, Determination, Progress at Retail
 
  Publishers Talk SIP, Bookazine Opportunities
 
  Leveraging Everything, Part 1
  Leveraging Everything, Part 2
 
  Marketing Analytics Wiz Reveals Secrets
 
2018 Articles
  New Front End Focus Study Quantifies Profitability of Magazines, Other Power Categories
 
  First Priorities: Let’s Focus On Reinventing Our Marketing Approach
 
  What If We Leveraged Everything
 
2017 Retail Conference
  Newsstand Execs: It’s Time to Invest in Retail Partnership-Building
 
  Men’s Health’s Bean on Covers, Print’s Unique Value
 
  Achieving Relevance for Retail Success
 
  Books Going Strong, Even in Fragmented Retail Environment
 
  New SuperStudy: Magazines, Books Yield Strong Retail Profitability
 
  Channel Executives Focus on New Retail Opportunities
 
  Getting Attention in Today’s Retail World
 
  Mainline Study Finds ‘Huge’ Sales Opportunities
 

2016 Retail Conference
  PBAA, IPDA Agree to Merge
 
  Magazine Media Executives Propose Innovative Disruption at Retail
 
  Magazine Bright Spots at Retail
 
  Best Practices for Powerful Newsstand Covers
 
  Kantar Exec: Magazines Well-Positioned To Partner On Retail Solutions
 
  Print (And Digital) Books Are Doing Just Fine, Thank You
 
  Retailers, Channel Partners Discuss What Moves the Needle
 
  Research: Millennials Often Prefer Reading Print Vs. Screens

Nov. 30, 2015
  Fighting Back With Facts
 
2015 Retail Conference
  5 Things to Know About Newsstand Buyers' Economic Prospects
 
  How Magazines Engage and Turn Consumers Into Buyers
 
  How National Geo Leverages Social Media
 
  Takeaways from Day One of Conference
 
  Finding Opportunities in Retail's Transformation
 
Sept. 9, 2015
  IPDA Magazine Study, Article Summary
 
March 9, 2015
  Willard Bishop SuperStudy 2014
 
February 26, 2015
  John Cowley Q&A
 
December 17, 2014
  The Underlying Strength Revealed By Disruption
 
June 17, 2014
  Innovating at Retail: Recent Tests and Success Stories